Marketing to Gen Z on TikTok

Move over for the next big social media platform. Here’s why brands are excited about the marketing potential of Tik Tok.

5 Direct Response Marketing Tips for Better Campaigns

Direct response advertising is the most common and recognizable form of advertising there is. From coupons to billboards, consumers are inundated with ads on a daily basis so it takes more to be able to get them to act on purchasing your product or service. Before launching your next set of ads consider these five tips for creating more effective direct response campaigns and drive more business goals.