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The biggest time for college basketball is just around the corner – will this year’s ad campaigns make a slam dunk, or will the viewers call a foul play? March Madness is one of the biggest events in college spots. This year, March Madness starts on March 14th and concludes ...

Recent Posts

recent posts

The TikTok Takeover: How Brands can Leverage Emerging Trends

In just four years, TikTok has managed to become a globally recognized platform and a dominant force within the social media industry; overtaking Snapchat, Twitter, ...
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Advertising in the Canadian Marketplace

While Canada may not be the first place that comes to mind when planning a future marketing campaign, you will definitely want to consider it ...
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Have you heard of Brandformance? Here’s what you need to know

As marketing continues to evolve, the strategies that agencies and marketers use to hit benchmarks need to as well. Driving ROI is the ultimate goal ...
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GA4 is Here – What This Means for Your Business

For nearly two decades, Google Analytics has been the premier service for analyzing website traffic and digital media, allowing businesses to gain further insight into ...
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